I feel like having a blog is very millennial of me. It’s becoming apparent to me lately how much I differ from Gen Z, and in some ways don’t differ from them. But as I continue to explore the world of content creation, it really feels like blogging is a dying art.
Besides being a way to boost a website’s SEO, blogging is just not what it used to be. People don’t like to read anymore, they like to consume quickly. Which is funny to me because I like to read because I can consume it quickly, I feel like it takes much more brain power/attention span to watch a video or listen to a podcast.
This probably has more to do with me being a writer than me being a millennial.
As my blog stats go down, my IG reels stats go up. It makes me realize even more the importance of cross promoting your channels, because I can truly only post so much in an instagram caption or video so I need to direct people elsewhere.
For a short while, I used my blog as an “influencer” type platform. But that’s never really what it was or what it was going to be. My niche is too all over the place, I write what I write because I feel like writing it and feel like getting it off my chest. That doesn’t appeal to everyone, and I get it.
It feels like blogging is a dying art unless you are very niche with something like cooking or travel where people need a lot of tips and direction. I can even see it in my audience trends, I used to get a lot of newcomers/young people to my blog who would ask me for advice for their blogs and lately all I see are people around my age and older.
I like the exclusivity of it now, just me and my internet friends who appreciate blogging, but it is sad to see something come in and out of trend.